Press & Media

Everything you need to write about MailDay™ — logos, colors, Poppy assets, and a founder who answers her own email. Take what you need; no permission form required. MailDay is a pen pal membership for kids ages 3–12.






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About MailDay

Short — 36 words

MailDay™ is a pen pal membership for kids ages 3–12. Every member is matched with a real pen pal and gets monthly letter-writing adventures in the mail from a fox named Poppy Post.

Long — 92 words

MailDay is a pen pal membership that matches kids ages 3–12 with a real pen pal and mails them monthly letter-writing adventures from a fox named Poppy Post. Each month brings something to open, something to write, and someone waiting to write back — so a kid has a reason to check the mailbox and a friend who actually knows them. MailDay was founded in 2026 by Courtney Lazar, a homeschooling mom of three in Wyoming, and ships to members nationwide.

Founder

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Courtney Lazar

Founder, MailDay

Courtney Lazar is the founder of MailDay, a pen pal membership that matches kids ages 3–12 with a real pen pal and mails them monthly letter-writing adventures from a fox named Poppy Post.

A homeschooling mom of three in Wyoming with a background in business operations and systems, Courtney built MailDay after watching a TikTok comment section fill up with strangers trying to find a pen pal for a lonely little girl — and realizing there was no good way to actually make it happen. So she made one.

Her whole idea is a quiet argument: that kids today are more connected than any generation in history and known by fewer people than they should be, and that the fix isn't a screen rule — it's putting something real in a kid's hands. A real friend, a real letter, and a reason to check the mailbox.

Courtney shares the build at @heycourtneylazar and runs MailDay at @joinmailday.

Short bio

Courtney Lazar is a homeschooling mom of three and the founder of MailDay, a pen pal membership that matches kids ages 3–12 with a real pen pal and mails them monthly adventures from a fox named Poppy Post. She started it after a TikTok comment section tried to find a pen pal for a lonely little girl and no good option existed — so she built one.

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Brand Assets

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Download the full press kit ↓ Logos · Poppy artwork · founder headshot · boilerplate · color codes
MailDay

Primary logo

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Symbol

The envelope mark on its own — app icons, avatars, favicons.

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Poppy Post

Poppy Post

The fox who writes the letters, in her approved poses. Please don't recolor or redraw her.

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Color codes

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2026

Founded



Fast Facts

Wyoming

Based in



Ages 3–12

Made for



Monthly

Ships



Press & media

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Available on request

  • Logos, product photos and Poppy artwork
  • Founder bio and headshot
  • A sample monthly pack to look through
  • Background on how the matching works

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